
Flour is a fundamental ingredient in many kitchens, essential for baking everything from bread to pastries. However, not all flours are the same, especially when it comes to additives like bromate. In this guide, we will look at the best unbromated flour brands, discuss why it's important to avoid bromated flour, and offer practical advice for making healthier choices in your kitchen.
What is Bromated Flour?
Bromated flour is flour that has been treated with potassium bromate. This chemical is used to enhance dough strength and improve gluten elasticity, leading to higher loaf volume and a better texture. However, the safety of bromate is under question.
Elevated bromide levels in the bodies of experimental animals can affect iodine metabolism in two simultaneous manners: by reducing iodide accumulation in the thyroid and skin (as well as in the mammary glands of lactating females), and by increasing iodide excretion through the kidneys. Bromine and iodine compete for the same receptors. As a result, when bromate is added to bread and ingested, bromine can compete for dietary iodide in the body.
Bromate is considered a possible human carcinogen by organizations such as the International Agency for Research on Cancer (IARC). It has been linked to kidney, thyroid disorders as well as certain types of cancer. While it can improve baking performance, the associated health risks should prompt one to avoid it.
Furthermore, our heightened exposure to brominated flame retardants (BFRs), which are incorporated into numerous items such as furniture, electrical appliances, mattresses, car seats, recycled plastic, and various other products, is a major concern. BFRs have been linked to endocrine disruption, reproductive issues, thyroid toxicity, and certain cancers. These BFRs persist for many years and frequently settle on dust particles in our homes and surroundings. A decline in thyroid function is being observed by many people, which may be linked to reduced iodine levels caused by the increased presence of BFRs in our environments.
In order to remain low-tox, we ought to limit or eliminate our consumption of bromated flours and greatly reduce our exposures to BFRs.
In this article, we will focus on ways to avoid bromated flours.
Why Avoid Bromated Flour?
Health Risks
Studies indicate that potassium bromate may have serious health implications. Research involving laboratory rats shows a link between bromate and tumor development. While the levels found in baked goods may seem low, many consumers choose to avoid it altogether. For instance, a 2021 study revealed that consuming bromated flour could increase the risk of certain cancers by approximately 15% over a lifetime.
Regulatory Differences
Potassium bromate is banned in several countries, including those in the European Union, Canada, and China. In the U.S., the FDA permits its use but mandates that manufacturers disclose it. As a result, selecting unbromated flour is a practical choice for consumers who want to avoid synthetic additives and prioritize their health.
Taste and Quality
Bakers often find that unbromated flour enhances both flavor and texture. For example, using King Arthur's unbromated flour can elevate the taste of homemade bread, providing a richer, more authentic flavor profile. Adjustments to recipes might be necessary, but the superior results make it worthwhile.
Best Unbromated Flour Brands
Now that we understand the reasons for avoiding bromated flour, let's look at some of the top unbromated flour brands available today. A simple method to steer clear of bromated flour is to buy flour from reliable brands (listed below) and bake your bread at home. When browsing for flour, look for labels indicating "unbromated" or "not treated with potassium bromate" to ensure a healthier option for your culinary creations.
1. King Arthur Baking Company

King Arthur Baking Company is a well-respected brand in the baking community. Their unbromated all-purpose flour is favored by both amateur and professional bakers because of its reliability across a variety of recipes. You can purchase King Arthur flour at many grocery stores as well as an online grocery such as Thrive Market.
2. Bob's Red Mill
Bob's Red Mill provides a wide range of flours, including unbromated options. Their unbleached all-purpose flour is ideal for many baking needs, from cookies to artisan bread, ensuring a consistent outcome every time. You can also find Bob's Red Mill at many grocery stores but also at Thrive Market.
3. White Lily
White Lily is prized for its southern-style flour. Their unbromated all-purpose flour is perfect for biscuits and other baked goods, as it has a lower protein content that contributes to a light and fluffy texture.
4. Trader Joe's
Trader Joe's unbromated all-purpose flour is both affordable and dependable. Customers praise its quality for various baking projects, making it a popular choice for home bakers.
5. Kirkland (All-purpose flour)
Kirkland all-purpose flour is provided by Central Milling, a company that does not include bromate in their products, making it a cost-effective choice for many consumers.
6. Hayden Flour Mills
Hayden Flour MIlls operates a 100% solar-operated mill and only cultivate non-GMO crops. Their heritage grains are stone milled in small batches and forgo the additive chemicals used in 'enriched' flour products.
7. Grand Teton
Grand Teton Ancient Grains is a family owned company that specializes in supplying stone-ground unbromated ancient grains such as einkorn.
8. Jovial
Jovial grains is an italian brand that provides high quality flours that are organic, non-gmo, and glyphosate-residue free.
Making the Transition to Unbromated Flour
Switching to unbromated flour is easier than it might seem.
Experiment with Ratios
You might need to adjust ratios when following recipes that originally used bromated flour. Pay close attention to hydration levels and dough texture, modifying as needed to achieve the best results.
Understand Baking Characteristics
Unbromated flour can absorb more water, affecting dough consistency. It may also require longer mixing times. Being ready to tweak your usual methods will help improve your baking outcomes.
Read Recipe Notes
Some recipes may mention bromated flour for its specific properties. If you have a favorite recipe, check for feedback from others who have successfully used unbromated flour as a substitute.
Practical Tips for Choosing and Using Flour
Buy in Bulk: Purchasing unbromated flour in bulk can be cost-effective and help reduce packaging waste. As previously mentioned, you can purchase unbromated flour from Costco by choosing the Kirkland all purpose flour.
Store Properly: Always store flour in an airtight container in a cool, dry location to maintain its quality.
Check for Freshness: Always look at expiration dates to ensure you are buying the freshest flour.
Try Specialty Flours: Explore health food stores for a variety of specialty unbromated flours, including ancient wheat such as einkorn, and gluten-free options. This is a great way to diversify your baking.
Final Thoughts
Choosing unbromated flour is a simple step toward healthier baking. With many brands available, it is easier than ever to enjoy delicious baked goods without the risks associated with bromated flour.
Make informed choices about the products you bring into your kitchen, as they may very well be the difference between sickness and health. As always, the goal is not perfection, rather, daily choices that lead to incremental change.
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